So Brilliant Australia – Good Environmetal Choice Australia

So Brilliant Australasia – So Brilliant Enhance and Restore (Private Label)

So Brilliant has also been awarded the Good Environmental Choice Australia

So Brilliant Australasia Pty LtdWash, polish & protect without using water. Designed to clean and care for your car, boat or motor bike.

Product Marketing Name: So Brilliant

Use and Application: Car Clean

Date of Certification: 13 June 2007

1. Description of the Technology.

So Brilliant waterless car wash is water-based and environmentally safe. So Brilliant products will clean and care for your car, boat, campervan or motor bike. So Brilliant provides a terrific water saving alternative to help conserve our scarce water resources.

So Brilliant’s waterless car wash can be used almost anywhere, anytime on wet or dry surfaces as long as the paint surface is not excessively soiled, muddy or caked with sand.

2. The Products

Waterless Car Clean

Core Environmental Criteria Tested:

Environmental Requirements	Core Environmental Performance Characteristics
3.2 Formulation Requirements The phosphorous load shall not exceed 25 mg/litre. General purpose cleaners shall not be formulated or manufactured with: EDTA;, NTA;, APEO’s; reactive chlorine compounds chlorine carriers, substances classified as carcinogenic greater than 0.1% of any ingredient that is classified or may be classified as mutagenic or tetragenic ; greater than 1% of any ingredient that is classified as a contact sensitiser.	GECA received MSDS for the product, no hazardous ingredients are mentioned in this document, in addition GECA inspected MSDS for the colorant and the fragrance. None of the substances mentioned in this criterion are included in the product. A manufacturer’s declarations state the product does not contain any of the hazardous ingredients listed.
3.3 Solvents General purpose cleaners must not contain: a) Halogenated organic solvents or butoxy-ethanol; b) volatile organic compounds in excess of 10%	The manufacturer has declared that there are no solvents included in the product, inspection of MSDS for production ingredients supplied confirms this.
3.4 Fragrance Fragrance must be produced and used in accordance with the “Code of Practice” compiled by the International Fragrance Association (IFRA).	A citrus odour is added to the product, this ingredient has been certified by the International Fragrance Association (IFRA) in compliance to the IFRA code of practice and standards. The restricted substances listed in this criteria are banned by the IFRA standards (refer to http://www.ifraorg.org/GuideLines.asp)
3.5 Colors Colorants used must be included on the “List of Colouring Agents Allowed for use in Cosmetic Products” in Annex IV of European Commission Directorate 76/768/EEC, 27 July 1976 on the Approximation of the Laws of the Member States relating to Cosmetic Products (OJ L 262, 7.9.1976, p 169).	A colorant is added to the product. This colorant is not intended for cosmetics use and is not included in the EU directive mentioned in this criterion. A review of MSDS for the product (Pylaklor Fluorescent Orange) confirms that the product is not a carcinogen mutagen or skin or eye irritant.
3.6 Consumer Information a) The detergents must be accompanied by instructions for proper use so as to maximise product performance and minimise waste. b) All detergents must display on the container a list of product ingredients which complies with the requirements of the EEC Commission Recommendation for Labelling of Detergents and Cleaning Products.	Inspection of a product sample and brochure provided to GECA finds insufficient information with regards to the requirements of this criterion. Following the GECA assessment So Brilliant have committed to providing the necessary information to consumers.
3.7 Packaging Requirements All plastic containers and plastic components must be made of plastic that are recycled in Australia (or the country to which the product is exported and sold). Packaging must not be impregnated, labelled, coated or otherwise treated in a manner, which would prevent recycling (i.e. PVC sleeves, metallic labels). All plastic packaging (i.e. container, cap, measuring devise) must have a plastic resin identification code clearly visible on each item. Packaging (including labels) must not contain PVC or any type of chlorinated materials. The cardboard packaging shall consist of ?70% recycled material.	The package is made of HDPE, a resin code is displayed on the packaging.

View So Brilliant EPD

3. Environmental and Social Regulatory Obligations:

GECA also found the product to be fully compliant with their obligations under Labour, Anti-Discrimination, and Safety Regulations. The company has not been the subject of prosecution in relation to compliance with labour, anti- discrimination, safety regulations and environmental regulations.

Additional Information

Good Environmental Choice Australia recommends these products to green purchasing officers, specifiers, and every day Australians seeking to purchase products and services on the basis of functional and overall environmental and human health performance.

For more information contact So Brilliant directly:

So Brilliant Australasia Pty Ltd

Postal: 13 Hillside Crescent, Blackburn VIC 3130
Address: Suite 6/1401 Burke Road, East Kew, Vic, 3102
Ph: 0409 534 445
Web: http://sobrilliant.com.au/

E-mail: sales@sobrilliant.com.au

The Australian “Good Environmental Choice” program launched in November 2001 provides to the community an environmental mark of recognition for a wide range of products and services. The benefits of an independent environmental label is that all Australians can easily recognise products which are sensitive to environmental pressures. The Australian Ecolabel Program has been developed for general compliance to ISO 14 024 and is managed by a not-for-profit organisation utilising a national network of registered assessors. The program awards a mark of recognition for products and services that meet standards of environmental, quality and social performance.

The voluntary Australian Environmental Labelling Standards developed by Good Environmental Choice Australia Ltd (GECA) are designed to give manufacturers, distributors, and marketers the financial benefits of dealing in and producing environmentally preferable products. The association develops scientifically recognised benchmarks for the environmental performance of products and services throughout the market. A product’s or service’s performance against these benchmarks will determine whether it is awarded the Australian “Good Environmental Choice” ecolabel.

Australia has only a very restricted set of environmental labels including energy efficiency labelling for a select set of appliances, an organic produce label, and a small number of competing forest products labels. Only a few other industries have set up what can be properly called an independent environmental certification scheme. Of these, only the energy star label has had any real recognition in Australia. It is the intention of GECA that our service becomes the leading ecolabel in Australia recognized throughout the market. Environmental labelling schemes are in existence in Austria, Sweden, Belgium, Canada, China, Korea, Denmark, Croatia, Finland, France, Germany, Greece, Iceland, India, Ireland, Italy, Japan, Luxembourg, The Netherlands, New Zealand, Norway, Portugal, Singapore, Spain, Taiwan, United Kingdom and the USA. We think that it is certainly time that Australia has an independent environmental labelling scheme that is non-government or industry affiliated and meets the needs of small producers as well as large.

Australia spends more than $10.1 billion per annum in increasing the environmental performance of the market. Commonwealth and State Governments have over the past 10 years enacted more than 100 pieces of legislation relevant to the environmental performance of industry and our community. The Environmental Protection Agencies are often on the ground giving clear directions to businesses and companies that they can’t do what they have been doing for so long. Many companies have now initiated environmental policies in their operations and have given considerable time and money to ensuring their environmental performance is acceptable, not least from the threat to their directors which are liable for the environmental damages that their operations may cause. In carefully assessing all of these growing trends, GECA has developed a range of services to help get business in line with the environmental expectations of the 21st Century.